Press Release
SUPERX x STAR WARS™
SUPERX ANNOUNCES COLLABORATION WITH DISNEY CONSUMER PRODUCTS TO LAUNCH STAR WARS™ HIGH-PERFORMANCE ACTIVEWEAR INSPIRED BY A GALAXY FAR, FAR AWAY….
Key Points
SUPERX, the leader in pop culture infused fitness gear, is proud to announce a collaboration with Disney Consumer Products, bringing an all-new Star Wars™-inspired activewear collection to fans that fuses performance, design, and the legendary storytelling of one of the most iconic franchises in history.
“At SUPERX, ‘Be Extraordinary’ is more than just our mantra, it's in the DNA of our gear. We don’t just create clothes—we engineer high quality products infused with unique character inspiration.” said Austin Gayne, CEO. “This collaboration is a fusion of that mindset and the performance-driven design that defines SUPERX.”
Launching several limited-edition collections inspired by a multitude of characters from the Star Wars galaxy, this collaboration will not only be world class but also the first of its kind.
The first of many in this collaboration with Disney Consumer Products will kick off with a Darth Vader- inspired collection, releasing May 4th, 2025 and available exclusively at SUPERX.co
ABOUT SUPERX
SUPERX is the world's leader in pop culture infused fitness gear, redefining the intersection of fitness and pop culture, creating premium products inspired by legendary characters that invoke both nostalgia and motivation in its customers.
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.